AUSTIN, Texas – (COMMERCIAL THREAD) – F45 Training Holdings Inc. (âF45â or the âCompanyâ) (NYSE: FXLV), the world’s fastest growing fitness franchisor according to Contractor, today launched an innovative and one-of-a-kind partnership with Royal Caribbean. As part of this multi-year business partnership, F45 will offer its iconic 45-minute functional training fitness classes on Royal Caribbean’s award-winning Celebrity Cruise luxury ships. F45 officially launched the partnership today with workouts aboard the Celebrity Apex’s maiden voyage to the United States.
âWe are excited to be working with Royal Caribbean on this exciting new partnership, bringing guests the functional, effective, fun and community-based workouts of F45,â said Adam J. Gilchrist, President, CEO and President of F45. âWe are committed to finding new and innovative ways to deliver what we consider to be the best training in the world to new and existing F45 members around the world. With this partnership, we are expanding the reach of F45’s fitness offering as we begin to market it to the 30 million passengers who travel on cruise ships each year.
The first sea launch of the F45 further strengthens the company’s innovative go-to-market strategy and follows its very first similar partnerships with the U.S. military as well as with prestigious universities such as Stanford University, the ‘University of Southern California and University of Texas. .
For more information about the Company, visit the F45 Investor Relations page.
F45 offers consumers 45-minute functional workouts that are effective, fun, and community-focused. F45 uses proprietary technologies: a fitness programming algorithm and a patented technology-based streaming platform that leverages a rich content database of over 3,900 unique functional training movements to deliver new workouts every day and provide a standardized experience across the company’s global footprint. For more information www.f45training.com